What is a brand identity? Brand identity is what separates you from the other companies within the market. That’s why your products or services should be unique in quality and characteristics. There are some elements that make a good brand identity like brand culture, vision, relationships and presentations. All of them work together to form… Read more »
A collection of Logos that make clever use of negative space. Using white space as an active part of the design doesn’t just create visual harmony – it can also produce optical illusions that elevate this vital element of brand identity from forgettable to iconic.
Before you decide to make a new logo or plan to re-brand your existing company, read further to understand the few but important tips on having and strong brand identity. A well designed logo can create loyal followers through simplicity and memorability. A logo is the visual representation of a company or brand’s values, beliefs… Read more »